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Apple to enter smart home market on October 13

Apple plans to enter the smart home market on October 13. The strategy is built around a device codenamed J490, Bloomberg reported, citing sources.

Yulduz Salimov1 min read
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Apple to enter smart home market on October 13
Technology — F4Media

Apple plans to enter the smart home market on October 13. Bloomberg reported, citing sources, that the strategy centers on a smart home device codenamed J490.

According to people familiar with the matter, the company also intends to announce the first update to the HomePod mini since the device launched in 2020 and its first new television set-top box since 2022.

Bloomberg noted that Apple views the smart home as a lucrative opportunity, though the technology giant has previously struggled to achieve significant success in this area.

Apple Reorganization

On September 29, Bloomberg reported, citing sources, that Apple's new chief executive John Ternus is preparing a reorganization of the corporation to make it more efficient.

According to the agency, Ternus intends to accelerate device development and expand the product range, and also wants to make the corporation more compact. According to the agency, he is discussing the changes with colleagues within the company.

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